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That One Star Rating is the Only Leverage We Have

  • rabie soubra
  • Sep 23
  • 2 min read

That one-star rating is the only leverage we have, and it's pathetic how satisfying it feels to click it even when we know it probably won't change anything.

Think about it: you're dealing with a massive corporation that has terrible customer service, defective products, or policies that make no sense. 

You can't speak to anyone with actual authority. You can't get your money back. You can't make them care about your problem. 

But you can leave one star on their app, and suddenly you feel like you've struck a blow for justice.

It's the most powerless form of power imaginable. You're essentially shouting into a digital void, hoping that your single angry star will somehow register among the thousands of other ratings. 

You know the company probably has algorithms that bury negative reviews, or that they'll just delete your comment if it's too harsh. 

But you do it anyway because it's literally the only weapon you have.

The satisfaction is completely disproportionate to the actual impact. 

You hit that one-star button and feel like you've gotten revenge, like you've made them pay for wasting your time or treating you badly. 

In reality, you've accomplished almost nothing. Your one star gets lost in an ocean of ratings, and the company continues operating exactly as it did before.

But we do it anyway because the alternative is accepting complete powerlessness. 

At least the one-star rating gives us the illusion that we fought back, that we didn't just take it lying down. 

It's the consumer equivalent of flipping someone off in traffic, it accomplishes nothing practical, but it makes you feel slightly less helpless.

The really pathetic part is how much we've convinced ourselves this matters. 

We actually believe that leaving a bad review is holding companies accountable, that we're participating in some kind of democratic marketplace where our opinions have weight. 

In reality, we're just venting our frustration through a system designed to make us feel heard while ensuring our complaints disappear into irrelevance.

That one star is all we have, and it's almost nothing. But we click it anyway, because even pretend leverage is better than admitting we have no leverage at all.

ree

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